Attention! The two answers from digitec and raffaelponti are both correct! I think something needs to be clarified.
Why is that? The switch can NOT be operated with the Hue app without a bridge. There are Hue lamps that can be operated via Bluetooth with the app without a bridge. That's why Digitec's answer is correct.
But: I can integrate the switch into the Philips Hue Bridge. Then it works perfectly with the Hue app.
I still have the older Philips Hue Bridge (
https://www.digitec.ch/de/s1/product/philips-hue-bridge-zubehoer-beleuchtung-5628454). It worked straight away. Unfortunately, I can't say whether it also works with the new Pro.