The perfect gel for catwalk-inspired looks! A lightweight and versatile styling gel with strong and long-lasting hold. Ideal for styling both wet and dry hair. Thanks to its water-soluble ingredients, it washes out easily. Silk proteins and argan oil help to optimally retain moisture in the hair fiber and repair as well as protect damaged, dry, and weakened hair from extreme conditions. Styling Gel Maximum Hold is enhanced with Balmain's signature fragrance and is a must-have for both men and women.

Stylist tip: Styling Gel is perfect for short to medium-length hair. A classic bob or page cut is especially ideal for this product. Use it in combination with Curl Cream if you want to give your curls more hold. For the perfect wet look, we recommend working a generous amount of product into wet hair. Let the hair air dry or gently blow-dry it. For thick, short hair that you don't want to appear voluminous, apply the product to wet hair and let it dry naturally.

Remember to use a clarifying shampoo once or twice a month to remove product buildup and free radicals. Hair should be thoroughly cleansed, just like the skin, to optimally absorb care products. Always use a hair treatment or mask that suits your hair type.